Founder Frequency Live

A one-of-a-kind experience to clarify your vision, (re)imagine how you’ll scale in 2027, and tap into your own inner wisdom to guide you.


January 21st - 22nd, 2027 | Austin, Texas

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You can take your business in a lot of different directions in 2027.

That is both exciting, and well, sometimes pretty overwhelming! Especially if you don't want to keep doing things the way you always have when you look to the future.

Imagine what your business could look like if you gave yourself permission to completely reimagine it around what you envision now.

Maybe you want to simplify or expand what you offer, change how you work with clients, evolve your team, or use AI in ways that completely change how work gets done.

Maybe there’s an idea you want to explore, a different business model you’re feeling called towards, or something you want to create that doesn’t fit neatly into the business as it exists today.

Or maybe you love what you’re doing and want to explore how much further you can amplify it.

Now imagine having a clear roadmap forward for 2027 with your business fully able to support making it happen.

Where you know where you’re investing your time and money, your team knows what they’re focused on, and the things you’re working on throughout the year connect back to the vision.

That’s what we’re going to get clear on during day one of Founder Frequency Live.

From there, we’ll define a focused yet adaptable roadmap for 2027 that gives you and your team clear direction while continuing to evolve as things change throughout the year.

And then on day two, we turn the focus inward and tap into your own inner wisdom, so the vision you’re imagining is paired with a deeper connection to the accumulated wisdom within you.

The event blends external evolution with internal evolution because success and scale at the level you're at require both.


Day one is externally focused on the business you’re evolving and day two goes deeper into you, the person evolving it.

What You'll Experience

Day 01: (re)Imagine

Start with the future you envision, then reimagine your business around it.


Day One begins by opening up to the possibilities you envision and giving yourself the space to explore them at a much higher and deeper level than you’re often able to.

We’ll look at what you want your business to become and what you see when you look into the future, however far out you can see.

You may have a vision that spans decades, or you may see the next few months in detail with glimpses of what exists beyond them.

We’ll also explore what you want your business to make possible for you personally, including how you want to spend your time, your financial and impact-related goals, and what you want to have space for outside of your business.

We'll then reimagine how you scale and move from abstract vision into concrete structure, getting clear on what needs to shift in your business to make this possible across your offers, systems, tools and tech, team, and more, spanning growth and operations.

By the end of the day, you’ll bring everything together into your 2027 strategic roadmap and focused Q1 plan, giving you clear direction for where to start and a roadmap you can bring back to your team to guide their focus throughout the year as it continues to evolve.

Day 02: Your Inner Sage

Tap into the wisdom within you’ve spent decades developing.


Most of the answers you are seeking are ones already within you and won't be found in another book, another course, or a generic AI chat feeding you homogenized information.

The answers come from reconnecting with your own inner knowing.

But as much as it would be great to have endless hours to journal on every question we have, we make thousands of decisions a day and need to move quickly. So what do most people do? Turn to AI.

It works great for certain things, but it can also take us away from hearing and trusting our own instincts and knowing.

Your Inner Sage changes that by making your own wisdom the source it draws from.

Throughout day two, we’ll go through a deep process of uncovering and capturing the experiences, perspectives, patterns, instincts, values, and ways of thinking you’ve developed over decades, including the things you may know intuitively without ever having put words around why you know them.

We'll look at how you think, what you draw from when you're at your best, where your own patterns can get in your way, and the wisdom you've gained through the experiences that have shaped you.

Then we'll bring all of that together into Your Inner Sage, created in the AI tool of your choice and anchored in you.

It’s designed to help you think things through, recognize patterns and connect dots, challenge assumptions and self-sabotaging behaviors, explore aligned possibilities, and access your own perspective when you’re too close to something to see it as clearly as you might for someone else.

AI is the interface, but it's not the "intelligence" in this scenario. You are because YOU are your own Inner Sage.

What you create in AI gives you a way to tap into your own accumulated wisdom and guidance on demand, and you can continue adding to it as your experiences, perspectives, and wisdom evolve.

If you've ever wished you could do for yourself what you do for your clients, Your Inner Sage gives you a way to access that depth of thinking for yourself.

Many founders describe this as one of the most powerful parts of the experience.

Founder Frequency Live is where your vision and inner wisdom come together.


There’s a reason we spend one day focused on your business and the other focused on you.

What you uncover on day one gives you a completely different context for day two, because you’re exploring your own wisdom with a clear picture of what you’re envisioning and where you want to take your business.

And what you uncover on day two can give you a different perspective on the vision and roadmap you created the day before, as you recognize instincts, patterns, experiences, and wisdom that may influence how you want to move forward.

The experience continues unfolding across both days, with each one adding another layer to what you discovered the day before.

You leave with a vision, roadmap, and Inner Sage that are connected to one another and can continue evolving right alongside you and your business.

If you want to go even deeper, join the VIP experience on Jan 23rd...

VIP Day 03: Alchemize Mastermind

An (optional) mastermind experience for up to 12 people.


Day three gives you an additional day to go deeper into the specific opportunities, decisions, and strategic questions inside your business.

We’ll spend the entire day in a small group of 6 - 12 people, with each person receiving dedicated time focused exclusively on their business.

You'll be able to tap into my 30+ years of experience scaling businesses and freeing founders from daily operations to get my perspective on whatever you want to explore, along with the collective wisdom and experience of everyone else in the room.

These are the kinds of days that can lead to quantum jumps forward through the feedback you receive on your own business and everything you gain from participating in the conversations around every other business in the room.

You'll spend the day hearing how other people are thinking about their businesses, taking in the insights and ideas that emerge, contributing your own perspective, and recognizing things that apply to your business even when the conversation is focused on someone else.

If you want the deepest level of strategic advisory available during Founder Frequency Live, Alchemize gives you that.

REGISTER TO JOIN FOUNDER FREQUENCY LIVE

The Magic of the Room You'll Be In


Founder Frequency Live brings together a group of successful business owners, each bringing different backgrounds, experiences, perspectives, and ways of seeing things, which means you’re surrounded by people who can open you up new ways of thinking about success and scale in 2027.

Some of the most valuable insights may happen over lunch, between sessions, or because someone shares something that sparks an idea you hadn’t considered.

You’ll have two full days (or three if you join the VIP experience) to get to know each other, continue discussions outside of the sessions, share what you’re exploring, and see what opens up when you spend time with people who are thinking expansively about their businesses too.

You may leave with new relationships, potential collaborations, people you want to stay connected with, or simply a few conversations that continue influencing how you think long after you leave Austin.

Founder Frequency Live will be a great fit if...


You’re excited by the idea of stepping away from your daily routine to give yourself the space to explore your business, your vision, and yourself in ways you rarely have the opportunity to do with this much focus and depth.

You may be reimagining something significant in your business, exploring ideas you haven’t fully figured out yet, or looking at everything you already have and wondering what else could be possible from here.

You value substance and want to leave with something you can bring back into your business and use, and you’re equally open to exploring the internal side of how you evolve as the person leading it.

You’re curious, open to different perspectives, and willing to question assumptions you may have been carrying for years.

And you’re willing to show up fully, contribute your own perspective and experience, and be part of creating the kind of room where everyone benefits from who else is in it.

Hi, I'm Crista Grasso.

A scaling strategist and Founder of the Lean Scaling Co.

I’ve spent more than three decades helping businesses scale, from small founder-led companies to Fortune 10 organizations. I’ve founded eight companies of my own and worked with thousands of teams across a wide range of industries, business models, and stages of growth.

That means I’m never coming into a room assuming there is one way a business should scale or one answer that is going to work for everyone in it.

I’ve seen companies scale by expanding and I’ve seen them scale by simplifying.

I’ve seen what happens when the vision changes, when the business model needs to change with it, when a founder wants to spend their time differently, when a team needs to evolve, and when new technology changes what’s possible.

I bring all of that experience into how I guide Founder Frequency Live, from the work we do to reimagine your business and map out 2027 to the approach I take you through to create Your Inner Sage.

You’re not going to spend two days listening to me talk at you or learning a methodology you then have to figure out how to apply when you get home.

The last thing you need is a long list of things you don't have time to figure out when you get home!

I’ll guide you through the work live while you’re in the room so you leave with your vision, your 2027 strategic roadmap, your focused 90-day plan to kickstart the year, and your Inner Sage created.

Your Investment

2-Day Experience

$2222

Special Early Bird Pricing (Normally $3.5k)

  • Day 1: (re)Imagine
  • Day 2: Inner Sage
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3-Day VIP Experience

$3333

Special Early Bird Pricing (Normally $5k)

  • Day 1: (re)Imagine
  • Day 2: Inner Sage
  • Day 3: Alchemize VIP Mastermind

*Limited to 12 people

REGISTER FOR VIP

*Early bird pricing available now through November 1st

Travel and accommodations are separate.

 A few things you may want to know...

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The Founder Frequency Live Experience

Day 1: (re)Imagine

Clarify your vision, reimagine how you scale, and create your strategic roadmap and focused Q1 plan for 2027.

Day 2: Your Inner Sage

Tap into decades of accumulated wisdom and create Your Inner Sage so you can access your own guidance on demand.

Day 3: Alchemize*

Get dedicated strategic advisory with Crista and the collective wisdom of an intimate group of 6 - 12 visionaries.

*Optional VIP Experience

 

Super Early Bird Pricing Availability

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2027 is your opportunity to reimagine what comes next and scale differently

If you want to enter the year more clear on what you want, how you want your business to evolve, and what needs to be in place to make that vision possible, Founder Frequency Live is for you.

Join me and a group of other visionaries live this January and let’s reimagine what’s possible for you and your business in 2027 and beyond.

Austin, TX | Jan 21st - 22nd, 2027 | Optional Mastermind Day: Jan 23rd

REGISTER NOW FOR FOUNDER FREQUENCY LIVE