Founder Frequency Live
A Three-Day Retreat For Founders Reimagining What's Next
An immersive experience where founders capture their vision, wisdom, decision-making, and perspective inside a personalized AI ecosystem designed to support the future they're expanding into.
September 16th - 18th, 2026 | Austin, Texas
There comes a point in every founder's journey when the business they built no longer fully reflects the person they've become.
Sometimes the identity evolution starts with you and sometimes it starts with the business, but either way, the result is often the same...
You standing between what has been and what comes next.
Founder Frequency Live is a small-group immersive experience designed for founders in this liminal space.
Over three days, you'll step away from the constant demands of leading and running your business and create the time and space to reconnect with yourself, your vision, and the future you're creating.
At the same time, you'll build a personalized AI ecosystem that captures your thinking, your wisdom, your priorities, your values, your decision-making patterns, and your unique perspective so that the insights that emerge during the experience continue supporting you long after you return home.
This Experience Is Designed For Founders Who...
- Have built a successful business but are feeling called into a new chapter, whether it be a new way of working, a new business model, or a new business entirely
- Are experiencing a personal or business identity evolution and want space to think more deeply about what comes next
- Want a trusted way to capture and access their own wisdom rather than relying exclusively on outside advice
- Are looking for meaningful conversations and deeper connections with other founders who are asking similar questions
- Want to intentionally design the next season of their business and life rather than simply reacting to what shows up next
- Want to step into the frequency of being the visionary founder of the business instead of the one holding everything together
- Are ready to embrace technology to support them in a strategic way
What You'll Create
01
Your Visionary Operating System
Most founders carry an extraordinary amount of wisdom, experience, intuition, and pattern recognition in their heads.
Very little of it exists in a form they can consistently access, refine, or share.
Your Visionary Operating System captures the foundational elements that shape how you lead, build, decide, and create.
Together, we'll clarify your vision, values, principles, decision-making frameworks, priorities, and the unique lens through which you see the world.
Some call this their 'business brain', but the Visionary OS takes it to an entirely different and deeper level and is designed to be equally as valuable for your human team as it is your AI one.
02
Your Inner Sage
Every founder reaches a point where the answer to what they're asking isn't found in another book, another course, or another expert.
The answer comes from reconnecting with their inner knowing.
If you've ever wished you could do for yourself what you do for your clients, your Inner Sage makes that possible.
It's a personalized AI advisor built from your experiences, perspectives, wiring, wisdom, and ways of thinking.
It's designed to help you think more clearly, challenge assumptions, explore possibilities, and stay connected to the version of yourself you're becoming.
AI may be the interface, but it doesn't have the answers. YOU are your own Inner Sage. What you'll create in AI simply helps you tap into it.
Many founders describe this as one of the most powerful parts of the experience.
03
Your Visionary Compass
As a Visionary, I am going to guess that you rarely struggle because you lack ideas. Most founders have 87 brilliant ideas before breakfast every morning. ;)
The challenge is often a blend of knowing which ideas and opportunities to pursue and staying focused long enough to experience results.
Your Visionary Compass helps you clarify your priorities and set the direction that matters most over the next 90 days so that your decisions remain aligned with the future you're intentionally creating.
04
Your Signature Perspective
The businesses that stand out and create a lasting impact are built around a clear and unique point of view.
A way of seeing the world, a set of beliefs, a perspective that shapes how decisions are made and how value is created.
You'll clarify the conversations you're here to lead, the ideas you want to share, and the perspective that makes your work uniquely yours.
Whether those ideas eventually show up through a book, a podcast, a community, a keynote, a newsletter, or conversations with clients, they begin with clarity.
The Magic of the Room You'll Be In
One of the most transformative parts of Founder Frequency Live isn't something you'll build - it's the conversations you'll have.
Throughout the experience, you'll participate in facilitated mastermind discussions designed to help answer your biggest questions, challenge assumptions, surface opportunities, and accelerate insight.
The combination of focused reflection and conversations with other accomplished founders creates a level of clarity that's difficult to access while sitting behind your desk responding to emails and putting out fires.
The breakthroughs that emerge from these conversations often become the catalyst for everything that follows.
A NOTE FROM CRISTA
I have wanted to do something like this for a long time - a small group with incredible people and time to dig into the work that truly creates freedom and impact.
No big production, no packed agenda with no room to breathe - just the right questions, the right people, and the space to build what we've all been meaning to build.
What I know from working with hundreds of founders like you is that the intelligence behind your business - how you think, what you see, the genius you bring to everything - is the most underleveraged asset you have.
It often lives mostly in our heads, which means the business runs on our availability instead of our vision.
These three days are about changing that. And we're going to have a lot of fun doing it. Come ready to play!
WHY IN PERSON
Some things just don't get done at your desk.
Getting out of your normal environment, even for three days, changes what becomes possible for you.
You think differently and start to see things you've been too close to see.
And when you're surrounded by other founders who are at your level, asking great questions and sharing their own perspectives, you end up unlocking things so much faster than you could have gotten to on your own (or even over Zoom).
The In-Between Is As Important As the Event
Our biggest breakthroughs and transformational experiences often come in the spaces between what's planned.
The one-off conversation, the unexpected question, the thing you've said a thousand times that you realize no longer fits who you're becoming next...
Those sorts of experiences don't happen the same way over Zoom.
To maximize the time you're investing in this experience, we're hosting a mixer the first night with local Austin founders.
That's even more opportunity for deep connections, unforgettable conversations, big breakthroughs, and a whole lot of fun!
Count Me In, I Can't Wait!
What You'll Leave With
Your Visionary Operating System, a personalized AI ecosystem that includes:
- Your Genius: Defining who you are at your best and what to avoid that pulls you away from your genius
- Your Universe: Clarifying who your business is and the path to success and scale in your next season
- Your Code: Defining what makes you YOU and your business your business including how you make decisions, your non-negotiables, and your code for 'being'
- Your Compass: A clear path forward for the next 90 days and beyond that your AI leverages to keep you focused and guide strategic insights
- Your POV: Defining the signature perspective unique to your brand that you are here to lead to achieve your vision and mission
In addition, you'll leave with:
- A clearer understanding of who you're becoming in this next chapter of business
- A deeper connection to your own wisdom and decision-making process, turned into Your Inner Sage, a trusted advisor you can continue working with long after the event
- The dedicated time and in-person guidance to create the AI solutions you know will support you but that can't quite find the time to fit in during your normal work week
- And most importantly, the space away from the chaos to focus on connecting with yourself and connecting with other founders experiencing the same evolution
Your Investment
$5,000 $2,800*
or 3 monthly payments of $1k*
Travel and accommodation not included.
*Early bird pricing available now through July 31st
(or when the first 12 seats are filled)
Hi, I'm Crista Grasso.
A scaling strategist and Founder of the Lean Scaling Co.
For more than three decades, I've helped founders build businesses that create greater impact, stronger profitability, and more time freedom.
What I discovered through years of working with founders is that the biggest breakthroughs rarely come from another strategy, framework, or tactic. They emerge when a founder gains clarity about who they are, what they truly want, and how they want to lead in the next chapter of their business and life.
Today, my work focuses on helping founders navigate the space between where they are and where they're being called next. Whether that transition is sparked by a business evolution, a personal evolution, or a combination of both, her gift lies in helping people see possibilities they haven't yet fully articulated and creating the conditions for meaningful change to occur.
Founder Frequency Live brings together many of the elements I'm known for - deep strategic thinking, powerful mastermind conversations, thoughtful reflection, and practical tools that help founders capture their wisdom, clarify their vision, and make decisions with greater confidence.
Throughout the experience, I guide participants through a process designed to help them reconnect with what matters most, strengthen their relationship with their own inner knowing, and create a foundation for the future they're building.
When I'm not working with founders, you'll find me exploring the intersection of business, identity, intuition, ancient wisdom, and the deeper questions that shape how we live, lead, and create.
Because the most meaningful transformations begin long before the world sees the results. They begin in the moment a founder recognizes that what comes next deserves the same level of intention as everything they've built so far.
WHO THIS IS FOR
You'll love this if...
You're an established founder who has been wanting to dig into this work and just haven't had the time, the space, or the right questions to make it work.
You love the idea of spending three days with a small group of brilliant founders, playing with AI in ways you rarely have the space to explore.
You thrive when you're learning while DOING and you do your best work when you're away from the day-to-day noise.
This probably isn't for you if...
You're earlier stage and still finding your footing or if being away for three days genuinely isn't feasible right now.
Frequently Asked Questions
What do I need to bring or prepare ahead of time?
What level of AI experience do I need?
What tools will I need?
Where is the event and where should I stay?
When and where should I travel?
What should I wear and pack?
What is the cancellation policy?
The business you've always known was possible is waiting on the other side of three days in Austin.
Sept 16th - 18th | Austin, Texas | $2,800 Early bird rate
Step away from your desk, step into a room of visionary founders, and spend three days focused on the conversations, decisions, and possibilities that are too important to squeeze in between meetings.
You'll leave with a clearer vision for what's next, a deeper understanding of how you think and make decisions, a personalized AI ecosystem built around your wisdom and experience, and a renewed sense of confidence in the direction you're headed.